Cookie Policy
Last Updated: April 2, 2026
1. Introduction
Welcome to Via 313 ("we," "us," or "our"). This Cookie Policy applies to the website vias313.rest and explains what cookies are, how we use them, the types of cookies we deploy, and how you can manage your cookie preferences. We are committed to transparency about our data practices and respecting your privacy rights under applicable United States law, including the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) for California residents, as well as the Federal Trade Commission (FTC) Act guidelines on consumer protection and online privacy.
Please read this policy carefully. If you have any questions, you may contact us at any time using the contact information provided at the end of this document.
2. What Are Cookies?
Cookies are small text files that are placed on your computer, smartphone, tablet, or other internet-enabled device when you visit a website. They are widely used to make websites work more efficiently, to improve user experience, and to provide information to website owners and operators.
When you visit vias313.rest, our web server sends a cookie to your device. Your browser stores this file, and the next time you visit our site, your browser sends the cookie back to our server. This process allows us to recognize your device, remember your preferences, and deliver a more personalized experience.
Cookies do not typically contain personally identifiable information on their own, but the data we collect through cookies may be combined with other information we hold about you or information provided by third parties.
2.1 First-Party vs. Third-Party Cookies
First-party cookies are set directly by Via 313 when you visit vias313.rest. These cookies are used to operate the website and improve your experience.
Third-party cookies are set by external organizations (such as Google, Facebook, or other advertising networks) through our website. These third parties may collect data about your online activity across different websites and over time.
2.2 Session vs. Persistent Cookies
Session cookies are temporary and are deleted from your device when you close your browser. They help the website remember your actions during a single browsing session.
Persistent cookies remain on your device for a set period of time (specified in the cookie) or until you delete them manually. They are used to remember your preferences and settings across multiple visits.
3. How We Use Cookies
Via 313 uses cookies for a variety of purposes, including but not limited to:
- Ensuring the website functions correctly and securely
- Remembering your preferences and settings (such as language or region)
- Analyzing how visitors use our website so we can improve it
- Measuring the effectiveness of our marketing and advertising campaigns
- Delivering relevant advertisements to you on our website and across the internet
- Enabling social media features and integrations
- Supporting online ordering and reservation functionality
4. Types of Cookies We Use
4.1 Strictly Necessary / Essential Cookies
These cookies are essential for the basic functioning of our website. Without them, certain services — such as navigating between pages, placing online orders, or using the contact form — would not be possible. Essential cookies do not require your consent under most applicable laws; however, we disclose their use here in the interest of full transparency.
Examples of functions supported by essential cookies include:
- Maintaining your session as you move through our website
- Security and fraud prevention
- Load balancing to ensure stable website performance
- Enabling access to secure areas of the website
4.2 Analytics and Performance Cookies
Analytics cookies help us understand how visitors interact with our website. The data collected is aggregated and anonymized, meaning it does not identify individual users. We use this information to improve our website's structure, content, and overall performance.
We use Google Analytics, a web analytics service provided by Google LLC, to collect and analyze usage data. Google Analytics uses cookies to track user behavior and generate reports about website activity. The information generated by Google Analytics cookies (including your IP address, in a truncated/anonymized form) is transmitted to and stored by Google on servers in the United States.
4.3 Functional Cookies
Functional cookies allow our website to remember choices you make (such as your preferred language, your location, or your username if you have an account) and provide enhanced, more personalized features. The information collected by functional cookies may be anonymized and cannot track your browsing activity on other websites.
4.4 Advertising and Targeting Cookies
Advertising cookies are used to deliver advertisements that are more relevant to you and your interests. They may also be used to limit the number of times you see an advertisement and to help measure the effectiveness of advertising campaigns. They are usually placed by advertising networks with our permission.
We use Google Ads (formerly Google AdWords) and may work with other advertising partners. These cookies track whether you visited our website after clicking on one of our advertisements, allowing us to measure the return on investment of our ad spend.
5. Specific Cookies We Use
The table below provides detailed information about the specific cookies used on vias313.rest, including their name, purpose, type, and duration.
| Cookie Name | Provider | Purpose | Type | Duration |
|---|---|---|---|---|
_ga |
Google Analytics | Used to distinguish unique users by assigning a randomly generated number as a client identifier. Enables calculation of visitor, session, and campaign data for site analytics reports. | Analytics | 2 years |
_gid |
Google Analytics | Used to distinguish users. Stores and updates a unique value for each page visited and is used to count and track pageviews. | Analytics | 24 hours |
_gat |
Google Analytics | Used to throttle the request rate to Google Analytics servers, limiting the number of data collection requests made during high-traffic sessions. | Analytics | 1 minute |
_gcl_au |
Google Ads | Used by Google AdSense and Google Ads to experiment with advertisement efficiency across websites using their services. Tracks ad click-through conversions. | Advertising | 90 days |
_fbp |
Facebook (Meta) | Used by Facebook to deliver a series of advertisement products, such as real-time bidding from third-party advertisers. Identifies browsers for analytics and advertising purposes. | Advertising | 90 days |
PHPSESSID |
Via 313 (First-Party) | A general-purpose session cookie used by websites built with PHP. Preserves user session state across page requests, including online ordering and form submissions. | Essential | Session |
cookie_consent |
Via 313 (First-Party) | Stores the user's cookie consent preference to avoid showing the consent banner on every page load. | Essential / Functional | 1 year |
preferred_location |
Via 313 (First-Party) | Remembers the user's selected restaurant location to personalize menu display and ordering options. | Functional | 30 days |
cart_token |
Via 313 (First-Party) | Maintains the contents of your online order cart during a browsing session, ensuring items are not lost as you navigate between pages. | Essential | Session |
_hjSessionUser |
Hotjar (if applicable) | Used by Hotjar to record a unique user ID. Ensures data from subsequent visits to the same site are attributed to the same user. Used for behavioral analytics and heatmapping. | Analytics | 1 year |
6. How to Manage and Disable Cookies
You have the right to decide whether to accept or decline cookies (with the exception of strictly necessary cookies). You can manage your cookie preferences in several ways, as described below.
6.1 Browser Settings
Most web browsers allow you to control cookies through their settings. You can typically find these settings in the "Options," "Preferences," or "Settings" menu of your browser. The links below will take you to the relevant cookie management instructions for the most commonly used browsers:
- Google Chrome: https://support.google.com/chrome/answer/95647
- Mozilla Firefox: https://support.mozilla.org/en-US/kb/cookies
- Apple Safari: https://support.apple.com/guide/safari/manage-cookies
- Microsoft Edge: https://support.microsoft.com/en-us/microsoft-edge/delete-cookies
- Opera: https://help.opera.com/en/latest/web-preferences/#cookies
Please be aware that restricting cookies may impact the functionality of vias313.rest and other websites you visit. See Section 7 for more information on the impact of disabling cookies.
6.2 Opting Out of Google Analytics
You can prevent Google Analytics from collecting and using your data by installing the Google Analytics Opt-out Browser Add-on, available at:
https://tools.google.com/dlpage/gaoptout
Additionally, you can manage how Google uses your data for advertising purposes through Google's Ads Settings:
https://adssettings.google.com/
6.3 Opting Out of Google Ads / Interest-Based Advertising
To opt out of Google's interest-based advertising, visit the Google Ads Settings page:
https://www.google.com/settings/ads
You can also opt out of interest-based advertising from multiple companies at once through the following industry opt-out tools:
- Network Advertising Initiative (NAI) Opt-Out: https://optout.networkadvertising.org/
- Digital Advertising Alliance (DAA) Opt-Out: https://optout.aboutads.info/
6.4 Opting Out of Facebook (Meta) Cookies
To manage your preferences for Facebook's use of cookies for advertising, visit:
https://www.facebook.com/help/568137493302217
You can also manage your ad preferences through the Facebook Ad Preferences page:
https://www.facebook.com/ads/preferences/
6.5 Do Not Track (DNT)
Some browsers offer a "Do Not Track" (DNT) feature that signals to websites that you do not want your online activity tracked. At this time, there is no universally accepted standard for how websites should respond to DNT signals. As such, our website does not currently alter its data collection and use practices in response to DNT signals. We will revisit this position if and when a uniform standard is established.
6.6 Mobile Devices
If you access our website via a mobile device, you can manage your cookie and tracking preferences through your device's operating system settings. For advertising identifiers specifically:
- iOS (Apple): Go to Settings > Privacy > Tracking to limit ad tracking.
- Android (Google): Go to Settings > Google > Ads to opt out of personalized advertising.
7. Impact of Disabling Cookies
You are not required to accept cookies from our website. However, disabling certain types of cookies may affect your experience on vias313.rest. Below is a summary of the potential impact:
| Cookie Type | Impact If Disabled |
|---|---|
| Essential Cookies | The website may not function properly. Features such as online ordering, reservation forms, and secure logins may be unavailable or unreliable. |
| Analytics Cookies | We will be unable to collect data about how you use our website. This does not affect your experience but limits our ability to improve the site over time. |
| Functional Cookies | Your preferences (such as saved location or language settings) will not be remembered between visits, and you may need to re-enter preferences each time you visit. |
| Advertising Cookies | You will still see advertisements, but they will be less relevant to your interests. You may see the same ads more frequently. |
8. Cookies and California Privacy Law (CCPA/CPRA)
If you are a California resident, the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) provide you with specific rights regarding your personal information, including data collected through cookies. These rights include:
- Right to Know: You have the right to request information about what personal data we collect, use, disclose, and sell.
- Right to Delete: You have the right to request deletion of personal data we have collected about you, subject to certain exceptions.
- Right to Opt Out of Sale/Sharing: If we sell or share your personal data (including through advertising cookies), you have the right to opt out. You may exercise this right by contacting us at [email protected].
- Right to Non-Discrimination: We will not discriminate against you for exercising your CCPA/CPRA rights.
- Right to Correct: Under the CPRA, you have the right to request correction of inaccurate personal information we hold about you.
- Right to Limit Use of Sensitive Personal Information: You have the right to limit how we use and disclose sensitive personal information.
To exercise any of your California privacy rights, please contact us using the information provided in Section 10 below.
9. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in technology, applicable law, or our business practices. When we make changes, we will update the "Last Updated" date at the top of this page. We encourage you to review this policy periodically to stay informed about how we use cookies.
If we make material changes to this Cookie Policy that significantly affect how we use your data, we will make reasonable efforts to notify you — for example, by displaying a prominent notice on our website or sending an email notification where we hold your contact details.
Your continued use of vias313.rest after any changes to this Cookie Policy constitutes your acceptance of the updated policy.
10. Contact Us
If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies, please do not hesitate to contact us using the details below:
Via 313
- Website: vias313.rest
- Email: [email protected]
We will do our best to respond to all inquiries within a reasonable timeframe and no later than 45 days from receipt of your request, consistent with applicable United States law.